11.Translate into English.
Чем Вы занимаетесь? – Я занимаюсь банковским делом и страхованием .
Эта японская фирма является одним из мировых лидеров по производству автомобилей.
Штаб-квартира компании ORANGE COMPUTERS находится в Швейцарии.
Больше всего на свете я люблю движение денежной наличности.
Вы ведете операции на фондовой бирже?
Многие греческие компании занимаются судоходством.
Вы боитесь конкуренции? – Конечно, но я человек азартный. Бизнес – это игра, а я люблю игры с высокими ставками.
Наша компания ведет дела с китайскими, итальянскими, голландскими, датскими, шведскими и французскими фирмами.
Игорный бизнес – одна из наиболее быстро развивающихся отраслей
Кто руководит этим казино?
Мы собираемся открыть филиалы нашей фирмы в Нидерландах, Дании, Испании, Венгрии, Турции и Австралии.
Наша компания занимается розничной торговлей.
Module 1. Step 4. Company’s History.
1.Read the text.
The success story.
ORANGE COMPUTERS is a multinational computer manufacturer based in the USA and Swit-
zerland. The Head Office is in Switzerland, and there are offices in the US,UK, Germany and Italy. It started
in 1969, with a small factory in Bern. The company produced small electronic components for the first few
years, but it moved into the computer market in 1974. Orange Computers invested a lot of money
in research, and soon became a market leader.
In the seventies, the company developed several new computers, including some very
successful minicomputers. After the birth of the microcomputer in the USA, Orange Computers was
one of the first European companies to develop a micro for business use. They launched their
first micro, the MC126, in 1981, and sold over 50,000 units.
In 1990, the company started manufacturing personal computers. Last year Orange
Computers introduced the RX128 processor, and this year they are going to launch a new
Range of Orange Notebooks.
2. Answer the questions
1. Where are the headquarters of Orange Computers?
2. When did the company start?
3. What did the company produce then?
4. When did Orange Computers move into computer market?
5. How did they manage to become a market leader?
6. When did Orange Computers develop several successful minicomputers?
7. Orange Computers was one of the first European companies to develop a micro for business use, wasn`t it?
8. When did Orange Computers launch the MC126?
9. How many units did they sell?
10. What did Orange Computers begin to produce in 1990?
11. What product did Orange Computers introduce last year?
12. What are they going to launch this year?
3.Give the Russian for:
To invest money in research _____________________multinational_______________________
To move into the market_________________________to develop_________________________
To become a market leader______________________unit_______________________________
To be based in ________________________________to introduce________________________
For business use______________________________
4. Read the summary of Antispy Products’ history and fill in the file below.(Прочитайте краткий обзор истории компании
Antispy Products и заполните таблицу, приведенную ниже.)
1914 Eve Dropper founds Intelligence Servants Company in Manchester, UK, to protect British firms from industrial
Espionage.
1920 Merger of the Intelligence Servants with the London SafeWork Company. Head Office now in London.
1931 Company introduces LR01 “Octopus” portable telephone scramblers.
1939 Company changes its name to Antispy Products Ltd.
1941 Company opens its first overseas subsidiary in New York.
1958 Antispy Products start making telephone scramblers for the British Government.
1964 Company gets the contract to build security systems for the White House, USA.
1971 Company produces the battery driven bug detector.
1980 Antispy Products launch the model SP-001,its first computer system protector.
1990 Company has 120 branches in 98 locations.
1994 Company sells security devices to the United Nations Organisations.
1997 Company has 150 branches in 132 locations.
2000 Antispy Products develop computer scramblers for Internet users.
Name of the company |
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Established |
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Head Office |
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Leading Brands |
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Important Contacts |
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Number of Branches |
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5.True or false?( Верно или неверно)
1. Eve Dropper founded Intelligence Servants company to help British firms with market research.
2. In1920 Intelligence Servants merged with SafeWork and opened its headquarters in London.
3. The company introduced the battery driven bug detector in1931.
4. Intelligence Servants Co. changed its name in 1939.
5. The company opened its first subsidiary in Washington,D.C.
6. Antispy Products Ltd. produced security devices for the British Government, the US Administration,
and the UN.
6. Can you complete the sentences with the words from the box?(Заполните предложения словами из рамки)
-
Merger, multinational, invested, protect,
Overseas, devices,
locations
Orange Computers is a ________________ computer manufacturer.
Antispy Products Ltd. can _______________ your company from industrial espionage. They specialize in
security___________.
After the ______________of the two companies the Head Office was opened in London.
The company __________ a lot of money in research and soon became a market leader.
In1997, Antispy Products Ltd. had 150 branches in132_______________.
How many ____________subsidiaries have you got?
.
7. Open the brackets and read the history of Toyama Tokanava Inc. (Раскройте скобки и прочитайте историю
компании Toyama Tokanava Inc.)
In 1946, Mr. Toyama, a Japanese businessman,(found) _______ the company Toyama Inc. The Head Office (be)_____
in Osaka. The firm (manufacture)____________ sports equipment and (make) _______ clothes.
In the 1950’s, Toyama Inc. (invest) ___________ a lot of money in research and soon (become) _________ a market
leader in sportswear production.
In the 1960’s, the firm (open) _________ 20 branches in Japan and 15 overseas subsidiaries.
In1975, Toyama Inc. (merge)___________with Tokanava Inc. and (change) its name to Toyama Tokanava Inc.
In the early 1980’s, Toyama Tokanava Inc. (close) _________ all its overseas subsidiaries.
In October, 1982, Toyama Tokanava Inc. (go) __________ bankrupt.