2. Supply the text with the missing words. Write down them in the table below ( max 20 ):

decisions, date, motion picture, owns, sells, time, financial, specific, statements, results

………………………………………………………………………………..

The results of operations and the present 1... position of the firm are reflected in two key financial 2...: the income statement and the balance sheet. The income statement reports revenues, costs, expenses, and profits (or losses) for a 3... period of time, showing the 4... of operations during that period. The balance sheet reports the financial condition of a firm on a specific 5... . The balance sheet is a snapshot while the income statement is a 6… . The former tells what the company 7... and owes on a certain day; the latter, what it 8... products for and what its selling costs are over a period of 9... . Management 10... must be weighed in terms of their effect on their two basic financial statements.

2. Write down the appropriate words ( max 20 ):
	2
	2
	2
	2
	2
	2
	2
	2
	2
	2
	20

3. Match the term with the definition:  a - commercial (n.) b - billboard c - complimentary d - campaign e - readership f - slogan g - press release h - features i - publicity j - brand awareness

Начало формы

1. memorable motto or phrase   2. a large, square sign used to post advertisements   3. a statement (about a product) released to the news media    4. an advertisement on TV, the radio, etc.    5. the attempt to manage how a public sees a product    6. the number of people that read a particular newspaper, magazine, etc.    7. a plan of action (to promote a product)    8. a measure of how popular a brand is (how many people know it, etc.)   9. special characteristics, qualities    10. free   

3. Match the term with the definition: ( max 20 ):
1	2	3	4	5	6	7	8	9	10

Task 4. Read the text. Say whether the statements after it are true (t) or false (f):

Modern central banking dates back to the aftermath of great depression of the 1930s. Governments, led by the economic thinking of the great John Maynard Keynes, realized that collapsing money supply and credit availability greatly contributed to the savagery of this depression. This realization that money supply affected economic activity led to active government attempts to influence money supply through "monetary policy". At this time, nations created central banks to establish "monetary authority". This meant that rather than accepting whatever happened to money supply, they would actively try to influence the amount of money available. This would influence credit creation and the overall level of economic activity.

Modern monetary policy does not involve gold to a great extent. In 1968, the United States rescinded its promise to pay in gold and effectively removed itself from the "gold standard". Since then, it has been the job of the Federal Reserve to control the amount of money and credit in the U.S. economy. It wants to maintain the purchasing power of the U.S. dollar and its comparative worth to other currencies. This might sound easy, but it is a complex task in an information age where huge amounts of money travels in electronic signals in microseconds around the world.

Statements	T	F	20
The economic thinking of the great John Maynard Keynes influenced governments’ analysis of economic situation .			2
Collapsing money supply was one of the main factors that caused the depression.			2
Money supply did not affect economic activity.			2
Governments did nothing to influence money supply.			2
"Monetary policy" meant "monetary authority".			2
"Monetary authority" was established through the creating of central banks.			2
The amount of money in the United States depends upon the gold it owns.			2
Purchasing power of the U.S. dollar is maintained only by the "gold standard".			2
Comparative worth of the U.S. dollar to other currencies is regulated by the Federal Reserve System.			2
Banknotes and coins are the only money .			2

5. Choose the proper variant ( max 10):

1. На вашому місці, я б купив цю машину.

1. If I were you, I should buy this car.

2. If I was you, I should buy this car.

3. If I were you, I shall buy this car.

2. Ми вважаємо, що він прийняв нашу пропозицію.

1. We consider him to accept our offer.

2. We consider he to have accepted our offer.

3. We consider him to have accepted our offer.

3. Я наполягаю на тому, щоб він негайно доставив товари.

1. I insist on him delivering the goods at once.

2. I insist on his delivering the goods at once.

3. I insist he to deliver the goods at once.

4. Не дивлячись на те, що ціни впали, загальне споживання вище, отже ми все ще можемо заробляти гроші.

1. Although prices fallen, overall consumption is higher, so we can still make money.

2. Although prices have fallen, overall consumption is more higher, so we can still make money.

3. Although prices have fallen, overall consumption is higher, so we can still make money.

5. Якщо ти обміняєш валюту в аеропорту, ти заплатиш великі комісійні.

1. If you will exchange currency in the airport, you'll pay a large commission.

2. If you exchange currency in the airport, you'll pay a large commission.

3. If you exchange currency in the airport, you would pay a large commission.

5. Choose the proper variant( max 10):
1	2	3	4	5