- •Hotel “titanic” business plan
- •Executive Summary
- •The Payroll of the Hotel
- •The Main Marketing Activities of the Hotel “Titanic”
- •The Expenses to Start a Business
- •The Operational Expenses for the 1st Year
- •The Income from Accommodation Services
- •Analysis of Competitors in Riga
- •Location of the Hotel “Titanic” and its Competitors in Riga
- •Location of the Hotel “Titanic” and its Competitors in Liepaja
- •Analysis of Competitors in Liepaja
The Payroll of the Hotel
# |
Job title |
Number of Staff |
Monthly salary |
Total salary |
1. |
CEO |
1 |
4000 |
4000 |
2. |
Deputy CEO |
1 |
1700 |
1700 |
3. |
HR Manager |
2 |
750 |
1500 |
4. |
General accountant |
1 |
1500 |
1500 |
5. |
Accountant |
2 |
650 |
1300 |
6. |
Marketing manager |
2 |
1100 |
2200 |
7. |
Manager of front office |
1 |
1000 |
1000 |
8. |
Administrator |
4 |
430 |
1720 |
9. |
Porter |
2 |
400 |
800 |
10. |
Senior chef |
2 |
500 |
1000 |
11. |
Cooker |
4 |
340 |
1360 |
12. |
Waiter |
8 |
480 |
3840 |
13. |
Manager of F&B department |
1 |
630 |
630 |
14. |
Barmen |
2 |
400 |
800 |
15. |
Dishwasher |
2 |
350 |
700 |
16. |
Manager of housekeeping department |
1 |
900 |
900 |
17. |
Housekeeper |
4 |
350 |
1400 |
18. |
Cleaner of open facilities |
2 |
350 |
700 |
19. |
Manager of engineering department |
1 |
1100 |
1100 |
20. |
Electrician |
1 |
540 |
540 |
21. |
Engineer |
1 |
800 |
800 |
22. |
Plumber |
1 |
400 |
400 |
|
Total: |
46 |
18670 |
29890 |
All employee are permanent workers. One HR manager is hired for recruitment and training of personnel before official opening of the hotel. During the high season, when the “ship” will be in Riga, additional personnel for Front Office, Housekeeping and Restaurant will be hired as seasonal workers. In case of celebrations on the ship, if it is needed, the restaurant staff, decorators and photographs will be leased.
The company structure is shown on Appendix 5.
Marketing and sales
As the hotel is new it has to create marketing policy, which will cover different types of media networks and other ways of promotion.
The main marketing activities and approximate expenses for it are in table 2.
Table 2
