- •Нечаева м. И., Воробьева с. В., Самофалова т. П., Кузуб е. В.
- •Предисловие
- •Office work
- •1. Records management
- •Records Management
- •Vocabulary focus
- •Origins of Records and Archives
- •Vocabulary focus
- •Vocabulary focus
- •The Challenge
- •A Model Scheme of Service in the uk
- •Director of Records and Archives
- •Deputy Director of Records and Archives
- •Assistant Director of Records and Archives
- •Records and Archives Officer
- •Records and Archives Clerk
- •Assistant Records and Archives Clerk
- •Dialogue
- •History
- •Vocabulary
- •2. In the Office discovering connections
- •Offices
- •A Small Office Versus a Big Office
- •Vocabulary focus
- •Comprehension
- •Vocabulary focus
- •2½ Million pieces of paper are printed by computers every __________ and 60 million photocopies are made every _______.
- •Comprehension
- •Text 3 The Eternal Coffee Break
- •Vocabulary focus
- •Comprehension
- •Factory Models Work In The Office
- •Meetings
- •Dialogue a Busy Office Read the conversation in pairs and do the tasks below.
- •Telephoning: Getting Through
- •Computers
- •Обязанности секретаря
- •Listening Listening Comprehension I
- •Listening Comprehension II
- •Minutes
- •Listening Comprehension III
- •Discussion
- •Vocabulary
- •3. Job hunting discovering connections
- •Reading
- •Finding the Ideal Job
- •Vocabulary focus
- •Comprehension
- •The Ideal Job
- •Vocabulary focus
- •Comprehension
- •Job Applications
- •A Letter of Application
- •Curriculum vitae
- •Work in Bermuda!
- •Listening Comprehension I
- •Interviews
- •Listening Comprehension II Who Should We Short-list?
- •Panel Interviews
- •Correspondence
- •4. Business letter format discovering connections
- •Parts of Business Letters
- •I. Indispensable Parts of Business Letters
- •II. Optional Parts of Business Letters
- •Addressing Envelopes
- •Business Letter Layout
- •Modified Block Style
- •Useful Expressions and Phrases
- •Reading Specimen Letters
- •I. Letter Layout.
- •II. Parts of a Letter, Beginning and Ending.
- •III. References, Subjects, Notations and Copies.
- •F.G.Bending
- •Dialogue
- •Some things that you can check in your writing
- •Some things that can make a message unclear
- •5. Enquiries discovering connections
- •Replies to Enquiries
- •Useful expressions and phrases
- •Specimen letters
- •I. Import Enquiry.
- •II. Domestic Enquiry.
- •III. Export Enquiry.
- •Word List:
- •Comprehension
- •Dialogue
- •Points to remember
- •Vocabulary
- •6. Offers
- •Types of offers
- •Useful Expressions and Phrases
- • Expressions used in offers and contracts in connection with terms of payment
- •Reading Specimen Letters
- •I. Firm Offer.
- •II. Offer Without Engagement.
- •III. Declining Offers.
- •IV. Accepting Offers.
- •Word List:
- •Comprehension
- •Dialogue
- •7. Orders
- •Placing an order
- •Useful expressions and phrases
- •Specimen letters
- •I. Enclosing Printed Order Form.
- •II. Enclosing an Acknowledgement.
- •III. Import Order.
- •IV. Exchange of Cables.
- •V. Confirmation.
- •Word List:
- •To: Daniele Causio
- •Vocabulary
- •Business
- •8. Economy
- •Economics as an Academic Discipline
- •Vocabulary focus
- •1. Economy
- •3. Economic
- •5. Economically
- •The Basic Economic Questions: What? How? For whom? Read the text below and do the tasks that follow.
- •Vocabulary focus
- •Comprehension
- •Basic Kinds of Economic Systems Read the text below and do the tasks that follow.
- •The division of economic systems
- •Traditional economy
- •Market economy
- •Planned economy
- •Mixed economy
- •Participatory economics
- •The Three Sectors of the Economy
- •Depression
- •Конкуренция
- •Manufacturing and Services
- •Discussion
- •Vocabulary
- •Glossary
- •9. Companies
- •Forms of Business Organizations
- •Sole Proprietorship
- •Advantages
- •Disadvantages
- •Partnerships
- •Advantages
- •Disadvantages
- •Limited Companies
- •Advantages
- •Disadvantages
- •Vocabulary focus
- •Company Structure
- •Vocabulary focus
- •The Board of Directors
- •Investing in a Limited Company
- •Vocabulary
- •10. Management
- •What is Management?
- •Vocabulary focus
- •The General Manager
- •Vocabulary focus
- •Comprehension
- •Summary of General Management
- •Management and Human Resources Development
- •Vocabulary focus
- •Comprehension
- •Financial Management
- •Dialogue
- •Translation What Makes a Good Manager? Here are 10 Tips by Bill Gates
- •Listening The Retail Sector
- •Vocabulary
- •Glossary
- •Finance
- •11. Money and banking
- •Discovering connections
- •Money in the Modern World
- •Vocabulary focus
- •Comprehension
- •Vocabulary focus
- •Forms of Money
- •Vocabulary focus
- •Money is a Spectrum of Assets
- •Text 4 The Role of Banks in Theory
- •Vocabulary focus
- •Comprehension
- •Dialogue
- •Translation a) Read the two texts and translate them into Russian in writing.
- •B) Read the two texts and translate them into English in writing.
- •Listening c entral Banking
- •Role play Getting a Bank Loan
- •How soon do you want the loan repaid?
- •Discussion
- •Jokes Money is the root of all evil and a man needs roots!
- •Vocabulary
- •Glossary
- •12. Taxation
- •Discovering connections
- •Reading
- •Taxation (and how to avoid it!)
- •Vocabulary focus
- •Comprehension
- •The Income Tax
- •Vocabulary focus
- •Value Added Tax
- •Ex. 2. Make up the plan of the text.
- •Fiscal Policy
- •Double-taxation agreement
- •Listening Floating exchange rates versus a common currency
- •Vocabulary
- •13. Insurance
- •How much insurance money will you get?
- •Text 1
- •Insurance
- •Vocabulary focus
- •Term Insurance
- •Vocabulary focus
- •Whole Life Insurance
- •Vocabulary focus
- •Insurance Companies
- •Dialogue
- •A) Translate the text into English using the previous texts and the terms you have learnt. Оберег для вашего ребенка
- •Listening
- •Insurance
- •Vocabulary
- •Glossary
- •14. Marketing
- •Reading
- •The Centrality of Marketing
- •Vocabulary focus
- •The Marketing Concept
- •Marketing Plan
- •Vocabulary focus
- •Comprehension
- •Marketing Research
- •Vocabulary focus
- •Comprehension
- •Marketing Management
- •Comprehension
- •Marketing Department
- •Dialogue
- •Translation Making Sense of swot
- •Listening Listening Comprehension I The Story of the Swatch
- •Listening Comprehension II
- •Discussion
- •Vocabulary
- •15. Advertising
- •Advertising and Advertisements
- •Vocabulary focus
- •How companies advertise?
- •Vocabulary focus
- •The World of tv Commercials
- •Ex. 2. Identify these advertising media. Eight different ways of advertising are illustrated (one of them by the indirect means of sports sponsorship).
- •Commercial Advertising Media
- •The Four Major Promotional Tools
- •Public Service Advertising
- •Listening Comprehension I
- •Commercial 2
- •Commercial 3
- •Listening comprehension II
- •Listening comprehension III
- •Discussion
- •Vocabulary
- •16. International trade discovering connections
- •Reading
- •Protectionism and Free Trade
- •Vocabulary focus
- •Comprehension
- •Markets
- •Vocabulary focus
- •Comprehension
- •The Two Aspects of Foreign Trade
- •International Monetary Fund
- •Vocabulary focus
- •Dialogue Read the dialogue “ Shipping” in pairs and do the following exercises.
- •Translation Dell Tries to Crack South America
- •Listening Comprehension I
- •Listening Comprehension II
- •Vocabulary
- •Glossary
- •Tapescript
- •Tapescript 1 First version of the conversation
- •Second version of the conversation
- •Литература
Word List:
quotation (n) – котировка, цена, курс, расценка; предложение, оферта
quote (v) – назначать (цену, условия), сделать предложение
supply (v) – снабжать, поставлять
require (v) – требовать(ся), нуждаться в; we require-нам требуется
c. i. f. /cost, insurance, freight/ – сиф /стоимость, страхование, фрахт/;
c. i. f. Chicago – на условиях сиф Чикаго
erect (v) – монтировать, устанавливать
offer (n) – предложение, оферта
at regular intervals – через равные промежутки времени
best terms (of payment), the most favourable terms of payment – самые благоприятные условия (платежа)
onward shipment – идущая вперед отправка (отгрузка)
f. o. b., free on board vessel – фоб (франко борт судно)
Comprehension
Ex. 1. Look at the paragraph structure below for two letters: an enquiry and the reply. Then write the correct paragraph reference next to each sentence (a – j).
Enquiry 1. How you got the contact.
2. Something about your company, and why you are writing.
3. General request for information.
4. Other specific/unusual questions.
5. Close, perhaps including a reference to future business.
Reply 1. Thanks, referring to the date.
2. Say what you are attaching.
3. Highlight one or two key points.
4. Answer any specific questions.
5. Close, saying you are ready to answer any other questions.
We are a distributor of kitchen products in Hungary. We are interested in…. Enquiry 2
I am attaching our current catalogue and price list.
We look forward to an early reply, and are sure that there is a market for your products here in Hungary.
Could you also provide details of your delivery times, and whether there is any minimum order.
Thank you for your letter of 4 June enquiring about our products.
You will note that our line of MagicMix food processors is on special offer.
Please send us information about your product range, including a price list.
We met last Thursday on your stand at the Munich Trade Fair.
If you need any further information, please do not hesitate to contact me.
We dispatch the goods within 24 hours of a firm order, and for first-time customers our minimum order is €5,000.
Ex. 2. Put paragraphs (a - e) in the emails below in the correct order.
Enquiry:
We are a Turkish company exporting to the EU, and need a firm of lawyers in France to represent us on some legal matters.
In particular, we would like to know your experience in dealing with disputes between companies involved in import/export.
I am emailing you off your website, which I found through Google.
An early reply would be greatly appreciated.
We would be grateful for some information about the legal services that your firm offers.
Paragraph order: 1………..2……….3…………4…………5…………
Reply:
We feel sure that we will be able to represent your interests here in France. May I suggest that I call you at your convenience to discuss the matter further? Please let me know when would be a convenient time. I look forward to hearing from you soon.
Thank you for your email of 4 December asking for information about our legal services.
You will also note that we have represented several Turkish companies, including one of Turkey’s major textile exporters. Naturally, our experience in this field includes resolving contractual disputes.
You will see that we give a list of our recent clients, and that the list includes many well-known company names.
I am attaching a document that gives full details of the range of service we offer.
Paragraph order: 6………….7………..8…………..9………….10………….
Ex. 3. Complete the sentences 1—12 with the pairs of words from the box. Check the meaning of any unknown words in a dictionary.
accept/quotation
apologize/inconvenience assure/prompt attached/delay
correct/amend discount/repeated dispatched/firm
first-time/pre-payment note/records processed/track
temporarily/stock would/grateful
Please return the attached form so that your order can be processed without any delay.
We…….be……..if you could supply bank references.
Our normal terms for…………customers are 50%............. .
I have spoken to my line manager, and we are pleased to offer a small…….on this occasion in the hope that it will lead to ………...orders.
The goods will be……….3 days from receipt of a………….order.
We………you that your order will have our……………attention.
We………your…………. . Please ship at the first available opportunity.
Your order has been……… . You can……shipping details on our website.
We………from our………that payment of invoice 5718 is still outstanding.
We are…….out of…….of this item, but we expect new supplies shortly.
We………for any………which may have been caused.
The…….information is given below. Please……your records accordingly.
Ex. 4. Read the following reply and find the matching expressions:
to thank for the letter, enquiry
to refer to the concerns of a letter
to enclose sending
to close a letter
Dear Mr Bowen Thank you for your letter of 17 May enquiring about promotional gifts. We are pleased to enclose our new brochure and price list together with samples of our promotional gifts. We look forward to receiving your first order. Yours sincerely
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Ex. 5. John Phillips is telling his PA to write various letters. Change his instructions into an acceptable form for business correspondence. Each sentence has been started for you.
EXAMPLE: John Phillips: “Ask them for a cash discount”. Could you………
PA writes: Could you offer us a cash discount?
“Tell Rockfords that the consignment must be delivered before the end of September.”
It is essential…………………
“Ask Schmidt to send us their catalogue and a price list.”
Could you……………………
“We're going to give them a big order, so find out if they allow quantity discounts.”
As we intend to place a substantial……………..
“If they can't deliver the goods before Friday, tell Larousse to email us."
Please could you…………………
“It would be a lot of help if they could send some samples.”
We would appreciate……………
“Say that we'd like Andover to send someone here to give us an estimate.”
We would be grateful if……………..
“Say we’d like to see a demonstration of both models.”
We would be interested …………….
“Find out if Weston's will let us have twenty units on approval.”
Would you be………….
“Ask when he will let us have the cheque.”
I am writing to enquire………………..
“Say our suppliers generally let us settle by monthly statement.”
As a rule…………………
Ex. 6. Match these words to their definitions.
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Choose one of the words above to complete the sentences. Be sure to use the correct form.
A short 15-page………….with instructions for use and addresses of authorised distributors is enclosed.
The 1,500 page Sears………….contains about 120,000 articles for sale.
I saw the union representatives handing out……… calling for strike action.
The…….was destined for inclusion in The Economist, Fortune, Business Week and Management Today.
We will need several hundred glossy…………for the coming Trade Fair.
Ex. 7. Match the following expressions with their Russian equivalents.
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