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PRESENTATIONS IN BUSINESS ENGLISH.pdf
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Task 39. Use the information below to give a presentation of about seven minutes. Use listing, linking and sequencing where necessary.

You have been asked by GANI Inc., Boston-based toy manufacturer, to advise them on a business plan to reverse falling sales. Make a presentation to GANI executives. Tell them your recommendations.

Sales of GANI toys

Introduction

1. Global decline in sales

Comparison between combined sales for 2002 and 2006

2.Reasons for decline in sales:

-poor investment in new products;

-old products losing appeal, not fashionable;

-declining marketing budget.

3.Proposed action to reverse trend:

-drop half of existing product range;

-new product investment;

-new marketing strategy with heavy marketing investment.

4.Prospects.

ДВНЗ “Українська академія банківської справи НБУ”

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