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21. Read the commentary “Gender Roles in the Media” and fill it with

the words given below:

If in TV advertisements, gender stereotyping …………(1) not so strong, men …………(2) described as more independent in the last decade. They ……..(3) shown in more prestigious occupations than women; they ……….(4) advertising a car or a brand company whereas women ………(5) shown mainly as housewives and mothers. They ……….(6) advertising something like kitchen rolls and other domestic appliances. If the gender roles ……….(7) by these days, men to be shown outdoors in a suit and in business settings while women wearing aprons in household settings.

Surely we learn to be male or female; it doesn’t come ‘naturally’ and the mass media plays a part to making such roles seem ‘natural’. Yet I wish TV ………(8) such powerful, attention-grabbing images of gender.

  1. a) was b) did c) had been d) is

  2. a) would be b) wouldn’t be c) wouldn’t have been d) won’t be

  3. a) will be b) won’t be c) would be d) wouldn’t be

  4. a) would have b) would be c) wouldn’t have d) wouldn’t be

been been

  1. a) would be b) would have c) wouldn’t be d) wouldn’t have

been been

  1. a) would be b) wouldn’t be c) would have been d) wouldn’t have

been

  1. a) will be more b) will be less c) would be more d) would be less

likely likely likely likely

  1. a) presented b) didn’t present c) won’t present d) doesn’t present

22. Read the interview with the American and British women about some changes in gender roles in the family and then comment it. Are Gender Roles Still Applicable in Modern Times?

Q1: Describe your role in the family and society in general, please.

A: Well, I am a wife and mother of two sons; I have been mar­ried for 19 years. I have had a career since graduating and I am a daughter, sister, Aunty, etc.

Q2: How has the gender role changed for you over the years?

A: My role has changed slightly as our lives have changed. My husband used to help me a lot more on housework when we first married but as he has become busier he helps a lot less, he helped 50 % with housework and bringing up children and now it is 30 % because he has taken on more work earn­ing money. I am lucky in that my husband is the modern man, he helps with everything.

Q3: How did your gender role vary at home, school and work?

A: As a child my gender role was no different to my brothers as my father was an advocate of equality among the sex­es, we both carried the same amount of shopping home, I was taught to change a fuse wire, wire a plug, etc. Because those days lots of immigrant men worked night shifts and my father did not want me unprepared in the future. As my brother was older and went to work, he did less housework and we adopted traditional gender roles but due to my father's views of equality my brother still had to help a little.

At school we were very traditional except my history teach­er who was a staunch feminist, we were given skipping when the boys played football in primary school, and the secondary school taught Home Economics instead of Tech­nical Drawing. I campaigned and won the first football magazine in a girls' school. At university we were treated as equals.

At work there is definite bias towards men and towards friendly attractive females. I overcome such barriers all the time by having a thick skin, positive attitude and hard work, and have got promotion sometimes over men in the 16 years I have worked for the Inland Revenue as a tax inspector. There is a lot of stereotyping and being a small sized female people underestimate me, for example in meetings my old­er male staff is looked at as the boss, only to be told with a smile that the little lady is the boss!

Q4: How is your role different from your mother's?

A: My mother is 63 years old, she also had a family and career, my father helped very little, she was a teacher and she did more traditional female roles at say 90 % compared to my 50 %, so the roles are slowly changing. It depends on the woman's career. Women are taking on more challenging roles, especially the traditional male jobs are more de­manding and these women do less of the traditional female roles because they earn more and demand the man do more to help in the house.

Q5: If you were a housewife, would your role be different?

A: I think my husband would do less and probably I would do more traditional roles, but being a modern woman I would still expect him to help more on housework than my father did because times have changed and attitudes to tra­ditional roles have changed, thank God.

Q6: How do you see your role develop as you are getting older?

A: As I retire, I will probably do more of the housework if I am at home, but he will always help because we are set in our habits. It will depend on health more than anything, who is capable of doing what rather than gender roles.

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