- •Английский язык для экономических специальностей
- •Содержание
- •Unit 1 the nature of business activity
- •Vocabulary
- •What is business activity?
- •Unit 2 Labour and capital
- •Vocabulary
- •Capital
- •Unit 3 types of production
- •Vocabulary
- •Types of production activities
- •Primary production
- •Secondary production
- •5. Translate the sentences from Russian into English using the Vocabulary of the text:
- •Tertiary production
- •5. Translate the text from Russian into English using the Vocabulary of the text:
- •Unit 4 Public and privite sector of production
- •Vocabulary
- •Private sector activity
- •Public sector activity
- •Unit 5 Market, planned and mixed economies
- •Vocabulary
- •Market economies
- •Planned economies
- •Mixed economies
- •Vocabulary
- •1. Suggest the Russian equivalents:
- •2. Fill in the gaps with the words and expressions from the text
- •3. Find in the text English equivalents for the following:
- •4. Answer the questions
- •5. Translate into English
- •Unit 7 market economy
- •Vocabulary
- •1. Suggest the Russian equivalents:
- •2. Fill in the gaps with the words and expressions from the text:
- •3. Find in the text English equivalents for the following
- •4. Answer the questions:
- •5. Translate into English
- •Vocabulary
- •1. Suggest the Russian equivalents
- •2. Fill in the gaps with the words and expressions from the text
- •3. Find in the text English equivalents for the following
- •4. Answer the questions
- •5. Translate into English
- •Unit 9 Economic Goods and Services
- •Vocabulary
- •1. Answer the questions:
- •2. Say whether these statements are true or false, and if they are false say why.
- •Money and economies
- •Vocabulary
- •Money and economies
- •Unit 11 the management of business and Types of business organization
- •Vocabulary
- •1. Find English equivalents to the following words and phrases of the
- •2. Find Russian translations of the following words and phrases of the text:
- •3. True or false statements. After reading the text agree or disagree with the following statements:
- •4. Fill in the gaps in the text with the words given below:
- •5. Translate the sentences from Russian into English using the Vocabulary of the text:
- •Sole Proprietorship
- •Partnership
- •Corporation
- •1. Answer the questions:
- •2. Short Revision and Self – Control of the Main Statements
- •Monopoly and public policy
- •The public interest
- •Identifying monopoly
- •The machinery of control
- •Monopolies
- •Mergers
- •Consumer protection
- •Abbreviations
- •Список рекомендуемой литературы
Unit 11 the management of business and Types of business organization
Before reading the text study the vocabulary:
Vocabulary
management – управление
to be managed – быть управляемым
to consult – советовать, консультировать
to be free to do smth – иметь свободу действий
supplier – поставщик
raw materials – сырьё
capital items – составные части капитала
premises – помещения
consumable – потребляемые
stationary – канцелярские принадлежности
advertising – реклама
to appoint agents – назначить агентов
to handle – управлять, регулировать
to keep track – отслеживать
payments – платежи
a debtor – должник
research – исследование
accounting records – бухгалтерские записи
staffing – укомплектованные персоналом
respite – передышка
worry – забота
halved – разделённый пополам
to get argument – получить согласие
to make a solution – принять решение
small-scale – мелкомасштабный
gradually – постепенно
rapidly – быстро
large-scale – крупномасштабный
proprietor – владелец, хозяин
in charge – ответственный
to offer – предлагать
partnership – партнёрство, товарищество
limited liability company – компания с ограниченной ответственностью
shares – акции
public limited company – общественная компания с ограниченной
ответственностью
THE MANAGEMENT OF BUSINESS
Every business has to be managed. There is a lot to worry about even for a sole trader, who has no need to consult anyone, and is free to do whatever he/she likes. There is the product, or the range of products, or the services being offered to worry about. We have to find suppliers for everything we need, not only raw materials and components but all the capital items (premises, machines, motor vehicles, furniture and equipment) and consumable items (stationery, fuel, packing materials, etc.). There is the marketing of the product, advertising, appointing agents to handle various types of goods, keeping track of sales and of pay by debtors. There is staffing, transport and distribution, research and development, accounting records, finance, and so on. For the sole trader it is an endless round of work. With a partner there is some help, and some respite because a worry shared is a worry halved, but now there is the need to consult with the partner, and get agreement on many points before the actual solution can be made.
Most businesses begin as small-scale enterprises and increase gradually (or perhaps rapidly) to large-scale organizations employing hundreds or thousands of people.
The smallest type of business organization is the "sole trader" organization, which just has the proprietor in charge, with employees, if any - frequently sole traders find difficulty in offering a full service to customers and therefore many of them take a partner and set up a partnership. The third type of business organization is the limited company.
The word "limited" is short for Limited-liability Company - because the owners of such companies have limited liability. Finally, the largest companies, which need so much capital that they have to ask the general public to buy shares in the company are called public limited companies or PLCs.
