7 Verbs and nouns
Complete the following table.
8 Letter writing
Using the information below, write three letters of reply as the manager of the Hotel International. Choose an appropriate date and address.
Mr and Mrs Sykes of 32 Dean Street. Wolverhampton, England have written to the Hotel International requesting a twin-bedded room with a bath for 7 nights from 16.9.82. However, a twin-bedded room with bath is available only from 17.9.82. Alternatively, the Bristol Hotel, a nearby hotel of similar standard and price, is recommended.
Mr Jon Rogers, the Secretary of the Bath Social Club, 7 Walrner Crescent, Bath, England would like to book the Atlantic Room for a dinner and dance for 32 persons for the night 17.10.82. Unfortunately, the Atlantic Room is not available. However, the Terrace Suite at the International is available on that night at the same rates.
Miss E Straw, Fairview, High Street. Woland, Buckinghamshire. England has written to complain of poor Floor and Reception service; slow food service; and an overcharge on her bill during her recent stay.
9Description
Answer the following questions.
1. Explain the difference between
a. a ledger account and a sales ledger
b. a refund and an allowance
c. a discount and a reduced rate
d. the exchange rate and change
2. Describe four types of food service.
3. You are working in Reception when a customer complains loudly about the poor service he is receiving in the hotel. What do you do?
4. List the kind of information that a Hall Porter should be able to provide hotel guests.
5. Describe six methods of payment.
10 Calculations
Study the exchange rate table and the paying-in sheet below. The Cashier has made a number of mistakes in his calculations on the paying-in sheet. Find these mistakes and correct them.
Exchange rate table for sterling.
Paying-in sheet
Unit 9 Tor operation-Contacts
Reading and Listening
Reading
There have been a number of developments in the UK tourist market in recent years. The International Passenger Survey (IPS) on the next page shows how different segments of the market have been affected.
Since 1973. the number of inclusive tours to Britain has fallen. There are various reasons for this trend. There has been (1) an increase in motoring traffic, (2) an increase in the volume of repeat visitors who make their own ground arrangements, and (3) an increase in the availability of promotional fares.
Further availability of promotional fares such as standbys and walk-on services will be significant. Fares may become so low that the trend to independent travel is accelerated. On the other hand, if group accommodation was supplied at more attractive rates and if new markets were expanded, this would produce a stronger demand for inclusive holidays.
However, the message is clear. UK tourist boards, tour operators, and hoteliers need to create a demand for their products and sell them abroad. They have to go out and make contacts at travel trade exhibitions and workshops and put together inclusive tours with appeal in different markets.
When preparing an inclusive tour, the essential first step is to obtain attractive group rates and schedulings from a carrier. Then, familiarization trips can be held for interested tour operators and travel agents who are capable of organizing flight inclusive tours (FITs).
Finally, when a tour operator decides to launch a new package, it is necessary to invite travel trade journalists and travel agency staff to the area in order to view the product.
Reading check
By how many per cent did holiday-inclusive travel fall in the UK between 1977 and 1979?
Name two types of promotional fare.
What factors will have an effect on the future of inclusive holidays?
What kind of people are invited on familiarization trips?
Who is invited to an area before a new product is launched?
Listening
Judith Wilkinson is at the Yorkshire and Humberside Tourist Board stand at the 1982 International Tourism Exchange in Berlin. Listen to her establishing contact with a visitor who is looking at the photographic display.
Listening
check
1 What is Judith Wilkinson's job?
2 Where does Mr van de Veen have his office?
3 Where has Ms Wilkinson met Mr van de Veen's colleague?
4 Which type of visit from the central Netherlands will probably not increase?
5 What sort of accommodation is available in Yorkshire and Humberside?
Language study Cause and effect
Study the table below.
Now look at the following examples and notice how we can link the cause and effect using so ... that or such ... that.
In 1974. there was such a great increase in fuel costs that inclusive tours became much dearer.
In 1974, the increase in fuel costs was so great that inclusive tours became much dearer.
Now link cause and effect in examples 2-6 in a similar way.
Using statistics
Study the following bar chart. It shows the proportion of overseas visitors compared to the total number of guests in a London hotel.
Notice how we can express information about the chart in two ways. Between 1974-75, the proportion of overseas visitors increased by 9%.
or Between 1974-75, there was a 9% increase in the proportion of
overseas visitors.
In a similar way, provide alternatives for the following sentences.
1 From 1975 to 1976, the proportion of overseas visitors rose by 14%.
2 Between 1974 and 1977, there was a 27% expansion in the proportion of overseas visitors.
3 There was an increase in the proportion of overseas visitors from 52% to 70% between 1975 and 1977.
4 Between 1975 and 1977, the proportion of overseas visitors grew by 18%.
5 The proportion of overseas visitors has fallen by 4% since last year.
6 The proportion of overseas visitors decreased from 70% to 65% between 1977 and 1978.
Considering future possibilities
Examples:
What would happen if promotional fares were increased? (amount of independent travel/decrease)
> If promotional fares were increased, the amount of independent travel would decrease.
What would happen if hoteliers put up group rates? (demand for accommodation/fall)
> Demand for accommodation would fall, if hoteliers put up group rates.
Now answer the following in a similar way.
1 . What would happen if fuel prices were reduced? (number of motoring holidays/rise)
> If...
2. What would be the result if the value of the pound was lower? (British holidays/become more popular)
>British holidays ...
3. What would happen if tourists complained more? (standards of service/improve)
>If...
4 . What would be the effect if fewer people in the UK went on package tours abroad? (domestic resorts/benefit)
> Domestic resorts ...
5. What would happen if the economic situation did not improve? (tourism/not expand rapidly)
> Tourism ...
6 . What would be the result if areas were not advertised? (level of tourist activity/not grow significantly)
>If…
Listening and Speaking
Listening
Speaking
Giving emphasis
Notice in the first two examples below how the verb is emphasized using do and did.
Product Manager I saw Mr Angelo in Rome last week.
Product Manager / did see Mr Angelo in Rome last week.
Product Manager I like the new UK brochure.
Product Manager / do like the new UK brochure.
Now do the exercise on the tape, emphasizing the verbs in a similar way.
Product Manager We found their prices were significantly higher. Product Manager Mr McKay expects you to arrive tomorrow. Product Manager I remembered to contact the Commercial Manager. Product Manager I think we need more publicity. Product Manager We plan to extend our inclusive tours programme.
Activities
Activity A
Study the advertisement below.
1 Where can you obtain free information folders?
2 Who Qualifies for Railcards?
3 What does the cost of a Golden Rail package include?
4 What types of return fare are available from British Rail?
5 At what UK address can overseas visitors get information?
6 What is the maximum time during which you can use a Britrail Pass?
Activity B
When we look at the UK tourist market for overseas visitors, we can consider (a) the number of visits made by people from different areas and (b) the amount of money spent during these visits. In the table below, these two factors are expressed as percentages of the total number of visits and of the total expenditure.
1.
Now
use the following information to complete the table-Visitors to the
UK from neighbouring countries had a higher percentage of total
visits compared to their percentage of total expenditure. For
example, people from Benelux made 13% of the visits to the UK but
only spent 7% of the total. The figures for France were both 2% lower
than the Benelux figures. For Eire, the figure for visits was 7% with
4% less for expenditure.
For more distant European countries and North America, the visits and expenditure percentages are much closer. Taking visits first, the figures for Italy/Spain/Portugal were 6% and 5%. For the USA, they were 13% and 15% and for Canada 4% each.
Long-haul visitors, on the other hand, had a higher percentage for expenditure than for the visits. For Australia/New Zealand, the visits figure was 4% with 3% more for expenditure. Japanese visitors made 1% of the visits but their percentage of expenditure was double this.
2. Visitors from neighbouring countries make more visits but spend less. Long-haul visitors come less frequently but spend more. What is the explanation for this, do you think?
Writing
Writing A
In the two telexes below, the following abbreviations are used.
ASAP - as soon as possible EEE - error
PLS - please ATTN - attention
TLX - telex RE - concerning
OCC - subscriber is engaged
Read the telexes and answer the questions that follow.
1 What has Mr Carstairs requested from Mr Johnson?
2 Who does Mr Johnson work for?
3 At what time did John Carstairs first try to contact John Carton?
4 On what date were the brochures sent?
5 What is European Ferry Lines' telex number?
Writing B
Using the telex number for the Yorkshire and Humberside Tourist Board as above, write out the following telex messages. Choose an appropnate time and date for each message.
1 • Maria Baan of Delft Tour (tlx. 61789 DT NL) has requested 5 copies of 'Where to stay in Yorkshire' for her head office.
• Tony Johnson has replied that 'Where to stay in Yorkshire' is not available until next week. He will send copies then.
2 • John Gould of International Tourist Monthly (tlx. 41263 IT G) has informed the Board that the party of German journalists expected at Hull at 22.00 on 23.6.82 will not arrive until the following morning at 6.30. Mr Gould has asked if the Board's representative will be able to meet the party at the new time.
• Mr Johnson has replied to confirm the new time for meeting the party.
3 • Paul Belmonde of Beltour (tlx. 52369 BEL B) has requested information on the availability of tour guides and their rates for half-and full-day sightseeing in York.
• Mr Johnson has replied that guides are available from 1 May until 31 October. The rates are £30 for a full day and £20 for a half-day. The maximum number in a group is 15 people.
Word study
