Thirteen major emerging markets and changes in demand

Questions for self-control:

1. What are the main features of the tourist consumer behavior?

2. Why is it necessary to study the behavior of tourists?

3. What are the Tourists' On-Site Experiences?

4. What are the motivators of tourist behavior?

5. What are the determinants of tourist behavior?

6. What are the main approaches to the definition of tourist satisfaction?

7. What is tourist loyalty to the destination?

8. What types of tourist behavior do you know?

9. What trends of tourist behavior do you know?

10. Which classification of tourists do you know?

11. Which tourist market segmentation models do you know?

Topic 5. Tourist Destinations planning Lecture Plan

1. Destination as an object of management.

2. The institutional structure of tourism destination governance.

3. Public-private partnership in tourism destination management.

4. Destination management/marketing organizations (DMO), their levels.

5. Planning process.

6. Cluster approach to the tourism destinations development.

Bibliography:

Basic: 1, 2, 3, 4

Supplementary: 8, 11, 14, 17, 20.

Key words: destination management; destination management/marketing organization (DMO); destination development planning process, tourism destination governance, public-private partnership, tourism cluster

1. Destination as an object of management

Strategic management objectives for destinations

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Mechanisms of tourism destination managment

DESTINATION

2. The institutional structure of tourism destination governance

Definitions of term “stakeholder”

Freeman, 1984	any group or individual who can affect or is affected by the achievement of tourist destination’s objectives
UNWTO, 2002	tourism professionals, public authorities, as well as the press and other media
Macbeth, Burns, Chandler, Revitt, & Veitch, 2002	interest groups and individuals and in particular local residents and indigenous groups, also need proper recognition as stakeholders in their own right
Aas, 2005	any individuals or groups involved, interested in, or affected (positively or negatively) by tourism

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