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Describing Appearance

The words given below can be used to describe appearance.

Tall

big

athletic

strong

short

small

ugly

weak

average height

skinny

pretty

grey-haired

fat

slender

handsome

bald

3. Write down the words you don’t know the meaning of. Working with your bilingual dictionary find out their translation and write it down.

4. You might want to say that you are “very” this, or “sort of” that .Here’s how to do it: I am very / rather/ pretty … .

a little/ kind of … .

Student’s book

Unit 2

Business Letter

Lead-in (Speaking – Reading)

1. Does a formal (business) letter differ from an informal (personal) one? What is the way of giving information in the salutation, body text, complementary close of the former and the latter one? Does the choice of the letter format depend on the receiver of the information?

Discuss these questions in groups of two-three students (you have five minutes for discussion). After the group discussion, one student from each of the group will be requested to make a short presentation of the conclusion made (not more that three minutes for every presentation; not more that 12 minutes for all the presentations).

2. Read the text below and get ready to say what the difference between business and personal letter is (you have four minutes for this activity).

Writing a business letter

Business letter is a form of business communication. It is the letter that is used for communication in business line. It is necessary to understand the method of its writing. These letters are being written with the purpose of offering for products or services, ordering products or replying for order.

There are some differences between business letters and personal letters in design and implementation of language words.

In business letter format the language is quite formal: spoken language forms are not used here like in personal letters.

Step 1 (Reading-Speaking)

  1. Study the structure of business letter given below and discuss in groups of two-three students what the figures from 1 to 15 on the right side of the letter mean. Make up the vocabulary of the words you don’t know the meaning of. Then one student from each of the group will be requested to make a short presentation of the conclusion made. Be ready to give your own examples in the course of giving explanations (not more that three minutes for every presentation).

Margin –

refer –

certified mail –

recipient –

block letter –

letterhead –

flush –

complementary close –

optional components –

signature –

identification initials –

enclosure –

CC (carbon copy) –

Business Letter Structure (Sample 1)

2. Using the sample given below confirm your conclusions made in the course of previous activity (exercise 3) by examples explaining the business letter structure from the next sample.

Business Letter (Sample 2)

3 Look through the text and study the sample given below. Working in small groups make up the summary on the importance of business letter (not more than five sentences for ten minutes).

The Importance of Business Letter

Business letters are extremely crucial to the business. The key points are summarized as follows:

1. Save. It will help you to save time and expenses for commuting somewhere to contact personally.

2. Rapid and comfortable. It facilitates the contact to business associates as they really work hard and don’t stay for a long time in one place.

3. To inform description. It’s conducive to communicate for messages and to provide more detailed information, clearly and systematically. That’s because the author has much more time to plan and structure information before writing. Besides, he can verify the information prior to mailing it.

4. In the field of evidence, reference, search and what is more important – it is legal evidence being written clearly.

5. In the field of the good relationship for business communication. It stimulates for a good relation with cohesion, continuity. For trading business, sometimes, customers loose contact. Thus, companies send letters to their customers to know the real cause demonstrating that they are eager to resolve the problem, offer promotions, encourage customers to order their products and services.

Прямокутник 9 Прямокутник 8 Пряма сполучна лінія 10 Овал 12 Овал 11

Date May 1, 2012

GP & ASSOCIATES

Sender’s 2653 SW Channing Avenue, Suit 400

Address Denver, Co 93424

gparker@accounting.com

www.accounting.com

Inside Address Ms.To Turfingeen

ACTION ITEMS

400 Crestview Parkway

…………………….Denver Co 93444

Salutation Dear Mr. Turfingeen:

I understand from our mutural acquaintance, Chad Johnson, that you are

looking to retain an accounting firm to assist you in the sale of your business.

Body Text I would welcome the opportunity to show you how GP & Associates

was able to help Chad successfully sell his business earlier this year.

As you’ll see on our Web site my associates and I have extensive experience

in finance/accounting,. internal audits and tax compliance. For the past se

several years, we have specialized in business valuation and transaction

services for sellers. We enjoy working closely with clients throughout the

sale process to ensure a smooth transaction. As our clients can test, our

various presale price improvement strategies can significantly optimize a

business’s sale price.

Should you be thinking of purchasing another business, please, note that

we also offer business accounting services. For your reference, I have

enclosed additional information describing GP & Associates full range of

services.

Closing To set up an appointment to discuss your specific need, please, contact me at

“Call to Action”103-450-0007. I know how busy you are, so I will give you a call on

Tuesday to follow up if I haven’t heard from you.

Best regards,

Signature Block

Greg Parker

Enclosures Enclosures

Carbon Copy CC:

(The samples are retrieved from the Internet at

http://www.letter-resume.com/2012/business-letter.html

as of 25 February 2012 and modified as compared with the original)

Step 2 (Listening- Writing- Speaking)

1. Watch video piece “How to Use the Correct Business Letter Format?” Make notes while watching using the plan given below (you have 12 minutes for listening gap filling for summarized information according to the plan):

1. Why it is important to use the correct business format?

1) … … … … … … … … .

a) … … …

b) … … …

c) … … …

d) … … …

e) … … …

2) The Paper

… … … … … …

3) Layout

a) Semi-blocked format

… … … … … …

b) Blocked format

… … … … … …

c) Full-blocked format

4) Margins and Spacing

… … … … … …

5) Envelopes

… … … … … …

6) Common Business Letter Format Elements

a) … … … … …

b) … … … … …

c) … … … … …

d) … … … … …

e) … … … … …

f) … … … … …

g) … … … … … .

2. In groups of two-three students check and add each other’s notes (you have five minutes for this activity). After the group discussion, one student from each of the group will be requested to make a short presentation of the conclusion made (not more that three minutes for every presentation; not more that 12 minutes for all the presentations).

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