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Handling Complaints

Counter Service

Dry cleaning manager

Financial Aspects

Staff Supervision

Business Operations

13. Is the dry cleaning business a profitable business?

I t can be if you are in a good location and have good service.

My family has been in the dry cleaning business for over 20 years now and we have made a very nice income from it.  The key to whether its profitable depends upon the location of your dry cleaner and to a lesser extent the service you provide.  The dry cleaning business is like any other retailer - i.e. its all about location of your store.  If your dry cleaner is located in a heavily trafficked strip mall or street that is a part of most folks daily commute to and from work, then you most likely will have a profitable business, notwithstanding competition.  Service also has to be good to or you’ll lose your customers once they use your service once.

Depending on whether you actually own your own dry cleaning plant or whether you just outsource the cleaning and just own a "drop-shop" (retail location only), your profit margins can be as high as 20% (make 20 cents per dollar of revenue). 

It can be a profitable business; like any business, it depends on your location, your level of involvement, etc.

If you look at many of the dry cleaners in your neighborhood, you'll find most are "mom-and-pop," single-store,  plant-on-premises, owner-operator setups. Labor, one of your largest costs, is kept low because the owner is usually skilled in the various operations (i.e. cleaning, spotting, etc.). 

It is tougher for someone who is looking for a turnkey, low-involvement franchise, where a centralized plant and high volume are keys to making the business profitable.

No, margins are too low.

You would really have to know your market very well. If you have any competition in the area with established cliental base, the only way to enter will be to start a price war. Empty territories, however are empty for a reason. The service that you will be providing is really hard to differentiate from competition due to its generic nature. Also, you will have high dependency on oligopolic vendors.

Writing The Business Plan

What is a business plan? A business plan is any plan that works for a business to look ahead, allocate resources, focus on key points, and prepare for problems and opportunities.

Business plan outline

  1. Executive summary: Write this last. It’s just a page or two of highlights.

  2. Product or Service: Describe what you’re selling. Focus on customer benefits.

  3. Market Analysis: You need to know your market, customer needs, where they are, how to reach them, etc.

  4. Strategy and Implementation: Be specific. Include management responsibilities with dates and budget.

  5. Management Team: Include backgrounds of key members of the team, personnel strategy, and details.

  6. Financial Plan: Include profit and loss, cash flow, balance sheet, break-even analysis, assumptions, business ratios, etc.

1. What should an executive summary include?

For a standard business plan, the first paragraph of the executive summary should generally include:

Business name

Business location

What product or service you sell

Purpose of the plan

Another paragraph should highlight important points, such as projected sales and profits, unit sales, profitability and keys to success. Include the news you don’t want anyone to miss. This is a good place to put a highlights chart, a bar chart that shows sales, gross margin, and profits before interest and taxes for the next three years. You should also cite and explain those numbers in the text.

Dry Cleaner, Inc. (“the Company”) is seeking a business loan of 0,000 in order to launch the operations of a dry cleaning business that will be based in San Francisco, California. The Company was founded in (Insert Year). The business was founded by Mr. John Doe.

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