Добавил:
Upload Опубликованный материал нарушает ваши авторские права? Сообщите нам.
Вуз: Предмет: Файл:
Контрольна робота 1-2 managers 2012.doc
Скачиваний:
0
Добавлен:
01.07.2025
Размер:
928 Кб
Скачать
☆

9. Запишіть наступні речення. Перекладіть речення англійською мовою.

  1. Як раз зараз моя сестра живе з нами.

  2. Я добре розмовляю англійською та французькою.

  3. В кімнаті є хто-небудь?

  4. У нього є щось цікаве почитати.

  5. Я сподіваюсь у нас є цукор. Так, звичайно.

10. Запишіть наступні речення. Перекладіть речення англійською мовою, звертаючи увагу на не особові форми дієслова.

  1. Я буду вдячний, якщо ви мені передзвоните.

  2. Вибачте, що я вас турбую.

  3. Припинемо тепер розмову.

  4. Я чув, як мої сусіди сварилися.

  5. Я бачив, як він упав.

Контрольна робота № 2

Варіант 9

1. Прочитайте поданий нижче текст. Дайте письмовий переклад 1, 2, 3 та 4 абзаців.

THE RISE OF THE CORPORATE BLOGGER

(1) Welcome to the blogosphere home to those informal, frequently updated online journals that people create to share their thoughts and opinions. Web logs, or blogs, have for the most part remained the domain of millions of independent bloggers who want to talk politics, trade tech ideas, share their daily lives – or criticize corporations. Now those same corporations are trying to figure out how they can take advantage of this new medium to attract attention, cultivate customer relationships, respond to criticism - and perhaps sell a few more computers, cars or aircraft along the way.

(2) One way for a company to enter the blogosphere is to establish a system on the corporate intranet, where web logs can be used as an internal communications tool. IBM, for example, says thousands of its employees blog on the company’s internal network, where they trade idle gossip and discuss corporate business strategy.

(3) There are a few key rules that a successful corporate blogger must follow: they must write in a chatty informal tone, tell the truth, update their blogs on a regular basis and be willing to accept any criticism. The blogosphere is regarded as a source of unpredictable as a source of unpredictable and any dry, dull blog that smacks of corporate PR and legalese will quickly draw criticism from readers.

(4) Blogging can pose legal risks however – so there are often company guidelines stipulating what can and cannot be posted on a corporate blog. Yahoo, for example, says that employees are not allowed to mention anything that has not been made public and bloggers are also asked to notify the corporate PR department if they receive queries from journalists.

(5) Given the potential damage that disgruntled or careless employee could cause, why would a company allow is workers to spout off in cyberspace? With so much down side, what is the upside?

(6) Well, blogging is transforming the way companies communicate and, for a customer, direct contact with an employee is so much more preferable than dealing with a huge faceless corporation. A Microsoft marketing executive specifically hired to blog about the company, has emerged as one of the blogosphere’s most popular citizens because he pulls no punches when it comes to his employer. He argues that Microsoft’s tolerance of employee blogs has helped shift perceptions of the software giant from strongly negative to surprisingly positive. And if blogging can help Microsoft soften its image, imagine what it could do for any other company.